Advice on using Royal Mail Bulk Mail services for maximum postage discounts

Royal Mail Advertising Mail and Business Mail Low Sort and High Sort services There are some excellent postal discounts that can be achieved by using Royal Mail Bulk Mail (Mailsort) services. To achieve sizeable postal discounts, CPM pre-sort mail before presenting to Royal Mail. There are two levels of sortation, known as Low sort and High sort. Mailings sorted to Low Sort level are sorted into 88 selection areas. High Sort mailings are sorted into 1525 selection areas. Sophisticated software is necessary to assign a selection area to each record in your database. This software also produces the computer planning report and list of selection areas (line listing) as required by Royal Mail. Letters for each selection area are all placed into the same bag or tray for distribution to the correct delivery office. Your mailing house can mail via your own bulk mail account if you have one or will mail via their own account. Payment for postage is usually required prior to despatch as postage costs are passed on at cost. Choosing the correct Royal Mail Bulk Mail (Mailsort) service There are two main categories of mail service as follows: Advertising Mail is used for mailings which promote a product or service. Business mail is used for other types of communication such as change of address notifications, invoices, statements etc. There are several different services available within each of these categories as follows: Low Sort OCR – A machine readable service, prepared to stringent Royal Mail guidelines so that it can be read by Royal Mail’s sorting machines. (Available for letters up to 100g and large letters...
tumblr visitor stats